Expert Profile :
INTERVIEW WITH JOSH DIRKS @ PROJECT BIONIC: THE VALUE OF KILLER CONTENT
By: DMI + Hand Crank Films
We recently sat down with Josh Dirks, the founder of Project Bionic to talk about the transformations occurring in Social Media today. In this video, Josh discusses the value of ‘Killer Content’ that brands need to invest in that will take their social media strategy to the next level. In future issues, we will explore advice that Josh would give his younger self and the power of ‘attribution', bringing you a unique perspective to the changes Josh has seen over the years since he founded Project Bionic.